Loyalty programs have been around for decades, and the advantages are well known. Remember S&H Green Stamps? Once the largest loyalty program in history. Whether your business uses offline stamps or onhole punches, it’s nearly impossible to evaluate whether or not your loyalty program is adding to bottom line profits.

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Loyalty programs have long been used as a way to encourage repeat customers and bring in new interest.  However, the old standards of membership cards and “buy 9 and get the 10th free” are starting to feel a little stale.  A great new way to expand on the traditional loyalty program is with a loyalty

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Customer loyalty programs have become a staple in the American business model over the past two decades. They range from free products to points programs to discounts on items like gas and travel. Loyalty programs are a great way to build a returning customer base and an even better way to get people talking about

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What’s all the buzz about mobile marketing, anyway? It’s just advertising on a cell phone…right? Well, not really.

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