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Before deciding to jump on the bandwagon, here are a few things you need to know before developing a mobile app: Budget No one really likes a budget but it’s necessary to the project planning so you don’t break your business’ bank. By knowing what you have to spend, you can prioritize features and functionalities, …
Right now, all over the world, companies big and small are using mobile to enhance their marketing strategies because it allows the delivery of relevant marketing messages that help brands stand out in the minds of customers. Mobile marketing is a whole new paradigm, It’s not about static advertising or insincere messages, its about connecting with …
Mobilozophy is answering your frequently asked questions about mobile marketing.
...Considering taking the dive into QR Code marketing? Before doing anything else, it’s important that you research your latest audience demographics to know if they are potential scanners (or not). The information published by comScore Mobilens may provide you with these insights. In this post, we’ll take a look at a few of the QR …
By having a mobile website, you can experience a rise in web and in-store traffic, and ultimately profits. However, you can’t just optimize your desktop site for mobile. That is definitely a no no. And, that isn’t the only one. 57% of users say they won’t recommend a business with a poorly designed mobile site. …
The following tips provide a strategic framework for developing a successful text message marketing campaign.
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