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There are over 140 million people using their smartphones to look up information about local businesses, and mobile marketing, via text, mobile apps, on-the-go coupons, and other tools, is quickly building a reputation for delivering results. Results that include a near 100% read rate and average a 12% redemption rate – that’s more than four …
Right now, all over the world, companies big and small are using mobile to enhance their marketing strategies because it allows the delivery of relevant marketing messages that help brands stand out in the minds of customers. Mobile marketing is a whole new paradigm, It’s not about static advertising or insincere messages, its about connecting with …
Mobilozophy is answering your frequently asked questions about mobile marketing.
...Client may not publish Content to the Mobilozophy mzCONNECT platform of any type listed below or any type otherwise prohibited by the Carriers, Mobilozophy and the Mobile Marketing Association’s Best Practices Guidelines. The Content Standards only apply to mobile terminated messages. Mobilozophy reserves the right to modify the list at any time.
...The following tips provide a strategic framework for developing a successful text message marketing campaign.
...Before deciding to jump on the bandwagon, here are a few things you need to know before developing a mobile app: Budget No one really likes a budget but it’s necessary to the project planning so you don’t break your business’ bank. By knowing what you have to spend, you can prioritize features and functionalities, …