Deciding between packaged and custom mobile apps is never easy. Each option has its share of advantages and disadvantages, and the decision rests largely on the nature and needs of the company itself as well as the clients they serve. However, understanding the benefits and drawbacks of these two very different options helps make the decision much

Read More

It’s common for businesses to make mistakes in their effort to grow. It’s normally a good idea for businesses to specialize in a single area, because when a company spreads itself too thin, they become poor at doing everything.

...
Read More

Developing mobile apps is one of the most exciting and lucrative ventures. Because nearly everyone has a smart phone, that makes the pool of potential customers for a new app, huge. As mobile continues to becomes more of a priority for businesses, the need to hire mobile developers becomes a necessity. While you’re on the

Read More

When it comes to the question of how much the average mobile app costs to develop, the truth is that answers can vary wildly. This is because there are as many kinds of apps out there as there are customers for those apps. However, understanding the key factors behind app pricing will allow you to

Read More

When it comes to designing mobile apps, there’s a lot of things to worry about. These things range from the app’s marketing to its price point. However, all of this is meaningless if it doesn’t provide easy for the average user to understand and operate. This is why designing with the user in mind is

Read More

The cellphone has become the most ubiquitous tool in the world: it’s strapped to every man, every woman, and, increasingly, every child. In short, there has never been a better time to embrace mobile marketing. Despite this, many companies experience difficulty growing their mobile subscriber list. This may be because of the content they provide, the messages they send, or

Read More