menu
Are you building a mobile loyalty app? If so, mobile payment functionality will make your app much more enticing to users. Read on to learn more about mobile payments, why they’re so popular, and how to implement them in your app.
...In-app notifications are a great way to get your audience’s attention. But it can be tricky to figure out how to best use these notifications to get customers’ attention and drive loyalty. Here are six simple uses for in-app notifications, that you can quickly and easily build into your app: 1. Onboarding You’re happy to …
An increasing number of companies are realizing how much money there is in mobile apps. Even apps that aren’t monetized (via a charge for the initial download, micropayments or advertising) are a powerful tool in a marketer’s arsenal. They keep your audience engaged with your brand and let you send push notifications, coupons and other …
I explain to all my clients that if they don’t have a mobile marketing strategy, it’s time to create one. Then I give eight reasons why they should add mobile to their marketing strategy because if they don’t, they’re missing out on an avenue for promotion.
...As a savvy retail business owner, you are already aware that your company needs to offer consumers online access to your store. If consumers can’t find the information they’re looking for about you online, they’re likely going to jump to one of your competitors, after all.
...When it comes to hotel marketing, mobile has become more important than ever before. The global hotel industry revenue is predicted to reach $550 billion US dollars in 2016. 51.8% of travelers who book trips via digital means will do so using a mobile device, according to eMarketer’s latest estimates of digital and travel research and …