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In the ever-evolving landscape of contemporary business, maintaining a competitive edge necessitates the adoption of innovative strategies to attract and retain customers. Among these strategies, the utilization of mobile coupons has gained considerable prominence. The U.S. mobile coupons market alone is estimated to have been valued at $150 billion, with projections indicating growth to $1.6 …
First developed in 1994, QR codes are nothing new. However, they certainly made their mark in 2020. It wasn’t until the recent pandemic that the world saw a QR code revolution. These matrix barcodes are everywhere, allowing businesses across varying industries to provide their customers with a safe, interactive experience. While COVID has had a …
COVID created an unexpected tipping point, accelerating digital technology, especially in regard to contactless payment options. In that sense, businesses across the globe have needed to rapidly adapt to the demands of COVID, forcing many retailers, restaurants, and other businesses to close their doors. For those who remain open, consumers expect the safest possible experience. …
Many businesses have considered getting rid of paper receipts… and many governments are encouraging other businesses to take the plunge. But what are the consequences for your business? Read on to learn some of the benefits of digital-only receipts — and the drawbacks.
...If you want to increase customer engagement, then mobile coupons are the way to go. Research shows that mobile coupons can enhance awareness of products and lead to redemptions. Mobile coupon users also enhance revenue potential as they tend to shop and spend more than non-mobile coupon users. But redeeming mobile coupons can be a …
Are you building a mobile loyalty app? If so, mobile payment functionality will make your app much more enticing to users. Read on to learn more about mobile payments, why they’re so popular, and how to implement them in your app.
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